Why Women Make Great Commercial Real Estate Brokers | RENX

Commercial real estate, like some other fields of business, has always been dominated by men, but that statistic is changing and for good reason.

When you thought of a commercial real estate brokerage 30 years ago, a certain image probably came to mind. Namely, a group of middle-aged suburban men. Now, most brokerages are likely to be more diverse, with young and old, men and women.

It’s for good reason and at SVN Rock Advisors we speak from experience.

Brokerage is an attractive career path. Even if you don’t own a business, you have control over your own destiny to some extent.

There is tremendous revenue potential.

Many advantages for brokerage

It’s an exciting business with big payoffs and every deal has its own challenges and issues to solve. You work in a team, but have a certain autonomy.

Our team of brokers, since its inception, has been made up of both men and women and we have found that this has worked to our advantage. Having a diverse team of brokers allows us to approach transactions from many different angles and to be able to provide a superior level of service to clients.

The last 16 months have taught employers the need for flexibility and adaptation but these criteria have always been a consideration for parents, and in particular for mothers.

I have three daughters who are all well-educated and ambitious (they have graduated eight degrees between them), but who are also dedicated to their role as mothers.

Each has chosen a career path that allows them to manage their professional and personal goals simultaneously (one is a doctor, the other a professor, and the other a lawyer who works in the company with me).

This is an issue close to my heart and I am always happy to help women thrive in their careers without sacrificing any aspect of their personal life. Unlike some career paths, especially in the business world where you’re on the path to a partnership and can’t easily walk away for long periods of time, brokerage allows you to come and go with your life. family and we have supported many employees over the years in this area. path.

As you progress in your life and career. . .

It is undeniable that a commercial real estate brokerage requires availability. Brokers must be able to respond to customer inquiries and issues at a glance. This is part of the promise of high quality service to our clients and this commitment of time may deter women from pursuing this course.

Many women may choose career flexibility over higher income while their children are younger, but as their children get older they are ready to take on a more full-time role. Sometimes, women are forced into entry-level positions due to their periodic absences from the industry.

Our suggestion would be to consider brokerage early in your career. Then you may need to take a step back or move into a less urgent role while your children are young.

When it comes time to return to the workplace full-time, you have excellent training and experience to be able to re-enter a very senior full-time position rather than an entry-level role.

There is more to this idea than just flexibility.

Stronger customer relationships

Of course, women tend to be better communicators with greater empathy. Generally speaking, they tend to value collaboration more than men and these qualities all lead to stronger customer relationships and an easier path to building trust.

Women also tend to be great negotiators as they are able to identify a win-win for all parties.

It is clear that the benefits of commercial real estate brokerage for women are there, ready to be exploited and the good news is that the number of women in commercial real estate continues to grow.

CREW Network is a community dedicated to the advancement of women in the commercial real estate industry. The global network has 12,000 members.

We have found that some of our most successful brokers have been women, some of whom started in more flexible support roles when their children were young and then transitioned into full-time brokerage when their schedule allowed.

We value family commitments and strive to create a working arrangement with our employees that is beneficial both personally and professionally, whether that means adjusted work hours, working from home or transitioning into less customer-facing roles when needed.

Kristan F. Talley